It’s common to see posters pasted on walls so finding movie posters on the walls of the tiff Bell Lightbox didn’t strike me as unusual.    I walked past this display until I noticed the sign that marked this as a CONTACT Photography Festival installation.  Fake movie posters, many designed with a touch of humour, that look just like the real thing.

detail of an art installation that is a wall of fake movie posters made with ads and illustrations from old books and magazines

below: The installation, titled ‘Coming Attractions’ covers the corner windows and wall space.   The posters were designed by ‘Long Weekend’ which is a collective of artists working out of Winnipeg.   They were made from ads and illustrations from old books and magazines.

at the corner of King and another street, the TIFF Bell Lightbox building has an art installation on two sides, walls of fake movie posters. The installation is called 'Coming Attractions' and it is by a collective of artists known as The Long Weekend.

detail of an art installation that is a wall of fake movie posters

On the other side of King street, and just a but further east, is a series of eleven large images taken from past editions of ‘Toilet Paper’, a biannual magazine founded by Maurizio Cattelan and Pierpaolo Ferrari.   They hint at advertising and they blur the line between fantasy and reality.

below: Muhle is a German company that makes shaving products and one of their blades looks identical to the one in this picture.

A woman with her phone in her hands walks past a large poster of two women face to face where all you can see is their nose, mouth, chin and tongues that are stuck out. A razor blade balances between the two tongues.

People walk past two large posters that show a girl lying on a large pile of french fries.
People walk past two large posters that show a girl lying on a large pile of french fries.

A man walks past large posters on King St.,

a man stands in front of a picture that is a large globe with everything painted light blue except the USA

a man stands in front of a picture that is a large globe with everything painted light blue except the USA

If you like these images, you might also like Toilet Paper’s website.

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